Cloudsurfing is my personal design brand created in 2020 to document my learning of Adobe creative suite tools while studying graphic design as a university elective. The approach to these designs utilise techniques of white space, symbolism, minimalism and colour. Later in my design approach I began incorporating my own photography into outlines, helping cross the border between my practices. Originally I showcased these designs on merchandise, running an online print-on-demand clothing store that focused on environmentalism and Australian surf culture. In this process I learned business management, brand marketing, social media, and copywriting.
The preview of works is ordered in newest to oldest